Glossary

Free-Shipping Threshold

The order value at which shipping becomes free.

A free-shipping threshold is the minimum order value at which you stop charging for delivery. Set just above your current average order value, it reliably nudges shoppers to add one more item — lifting AOV — while protecting margin. Set too low and you simply give away shipping on orders that would have happened anyway. Find the sweet spot with the free-shipping threshold calculator.

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